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	<title>HR SEO : Online Candidate Attraction Specialists</title>
	<link>http://blog.hr-seo.co.uk</link>
	<description>Job Board Search Engine Marketing</description>
	<lastBuildDate>Mon, 28 Jul 2008 14:33:49 +0000</lastBuildDate>
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		<title>Letters of motivation: when it’s ok to toot your own horn</title>
		<description><![CDATA[Looking for a new job is never easy. It seems that some people fall with their fortunate derrieres in the butter when they land their dream jobs with apparent ease. But you can be reasonably sure that a fair amount of work went into carefully crafting their CVs and writing intelligent, well-rounded cover letters or [...]]]></description>
		<link>http://blog.hr-seo.co.uk/direct-recruitment-strategies/letters-of-motivation-when-it%e2%80%99s-ok-to-toot-your-own-horn/</link>
			</item>
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		<title>SEO or PPC - it&#8217;s a science not a gamble</title>
		<description><![CDATA[It’s reasonable to believe that 80% of all Internet traffic starts with a search engine. The online marketing environment has become centrally located around the concept of ‘search’, with both organic and PPC strategies being utilised to reach different traffic or ROI goals. Neither of these methods (organic being SEO and PPC being pay per [...]]]></description>
		<link>http://blog.hr-seo.co.uk/uncategorized/seo-or-ppc-its-a-science-not-a-gamble/</link>
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		<title>Social Media for Recruiters – Part 2</title>
		<description><![CDATA[Web 2.0 technologies have impacted the way information is absorbed on the internet. People can now view other people’s videos and photos, read blogs and reviews, as well as get RSS feeds for their favourite blogs, podcasts and video blogs. All these new technologies can also be applied to HR and recruitment.
This is part two [...]]]></description>
		<link>http://blog.hr-seo.co.uk/social-media/social-media-for-recruiters-part-2/</link>
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		<title>Ad networks clearly succeed in increasing 2008 spend by UK media.</title>
		<description><![CDATA[I&#8217;ve noticed a number of posts up about ad networks mentioning the words &#8220;dying breeds&#8221; in conjunction with the phenomenon. I just thought it interesting to draw attention to the figures being reported when it comes to UK media spend on ad networks and the growth of the industry in general. 
&#8220;Online ad networks operate [...]]]></description>
		<link>http://blog.hr-seo.co.uk/employer-branding/ad-networks-clearly-succeed-in-increasing-2008-spend-by-uk-media/</link>
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		<title>Social Media for Recruiters – Part 1</title>
		<description><![CDATA[Everyone I know is involved in some social network in one way or another, whether it is blogging, YouTube, Facebook, Myspace or LinkedIN. Social Media is reaching gigantic proportions and its high time companies jump on the bandwagon because if you don’t, you will be left behind.
Any industry can benefit from the social media revolution [...]]]></description>
		<link>http://blog.hr-seo.co.uk/social-media/social-media-for-recruiters-part-1/</link>
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		<title>Need to increase staff retention? Look  to your Branding Strategies&#8230;</title>
		<description><![CDATA[Quality staffing shortages are affecting organisations on a global scale. No one can afford to sit back merely administrating the ebb &#038; flow of employees joining / leaving a company with no regard to what&#8217;s going on in between. 
Keeping the staff you&#8217;ve successfully attracted employed &#038; performing well, should be a priority agenda for [...]]]></description>
		<link>http://blog.hr-seo.co.uk/employer-branding/need-to-increase-staff-retention-look-to-your-branding-strategies/</link>
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		<title>Blind People need not apply, the truth about online accessibility discrimination</title>
		<description><![CDATA[A lot has been said lately about the Disability Discrimination Act and whether or not your website is illegal.  What does this mean to your business, how can you find out, what are the implications if your jobsite isn’t compliant and what can you do to fix it?  These are questions all business [...]]]></description>
		<link>http://blog.hr-seo.co.uk/hr-strategy/blind-people-need-not-apply-the-truth-about-online-accessibility-discrimination/</link>
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		<title>Lies, dammed lies and statistics. The Taleo study</title>
		<description><![CDATA[I suppose I am breaking the first rule of blogging, never blog when youre angry but in my humble opinion people are far too trusting of &#8220;studies&#8221; and when one this weak gets released it should be commented on.
Taleo, a leading HR software provider, recently published this survey on onrec  and quite simply made [...]]]></description>
		<link>http://blog.hr-seo.co.uk/hr-strategy/lies-dammed-lies-and-statistics-the-taleo-study/</link>
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		<title>Graduates: Internet vs Print marketing</title>
		<description><![CDATA[Are the newspaper and magazine industries reaching their final hour? This question has been raised more and more frequently during recent weeks.
We all know that the trend of a lot more young people using the internet to communicate, meet friends and find jobs is already highly evident and on the rise. Accompanying this is the [...]]]></description>
		<link>http://blog.hr-seo.co.uk/employer-branding/internet-vs-print/</link>
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		<title>Online recruitment – the next-gen of Campbell&#8217;s Soup Cans?</title>
		<description><![CDATA[As someone who works in an online environment, I have this habit of relating a large portion of my ‘in real life’ experiences (what online chatters refer to as irl) to online phenomena or occurrences. 
I recently watched a movie called Factory Girl, which rekindled an old interest in the roots of pop art and [...]]]></description>
		<link>http://blog.hr-seo.co.uk/employer-branding/online-recruitment-the-next-gen-of-campbells-soup-cans/</link>
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