HR Strategy
Archived Posts from this Category
Blind People need not apply, the truth about online accessibility discrimination
Posted by Roisin Venter on 07 Apr 2008 | Tagged as: Direct recruitment strategies, HR Strategy
A lot has been said lately about the Disability Discrimination Act and whether or not your website is illegal. What does this mean to your business, how can you find out, what are the implications if your jobsite isn’t compliant and what can you do to fix it? These are questions all business owners with an online recruitment strategy should be asking themselves. More importantly, if your jobsite is non-compliant, that means it is effectively straight employer discrimination, which is even more serious. Would you ever consider adding a “blind people need not apply” to your job ad?
Lies, dammed lies and statistics. The Taleo study
Posted by Louis Venter on 03 Apr 2008 | Tagged as: HR Strategy
I suppose I am breaking the first rule of blogging, never blog when youre angry but in my humble opinion people are far too trusting of “studies” and when one this weak gets released it should be commented on.
Taleo, a leading HR software provider, recently published this survey on onrec and quite simply made my blood boil.
Their study was to determine application methods in the UK primarily citing the “fact” that only 43% of jobseekers applied for a job online or through email. I honestly had to check the date but it was the third and not the first of April.
Graduates: Internet vs Print marketing
Posted by Roald Dickson on 14 Mar 2008 | Tagged as: Employer Branding, HR Strategy
Are the newspaper and magazine industries reaching their final hour? This question has been raised more and more frequently during recent weeks.
We all know that the trend of a lot more young people using the internet to communicate, meet friends and find jobs is already highly evident and on the rise. Accompanying this is the consequential rise of young people discarding magazines and newspapers as sources for information or jobseeking solutions.
Online recruitment – the next-gen of Campbell’s Soup Cans?
Posted by Joanne Brent on 13 Mar 2008 | Tagged as: Direct recruitment strategies, Employer Branding, HR Strategy
As someone who works in an online environment, I have this habit of relating a large portion of my ‘in real life’ experiences (what online chatters refer to as irl) to online phenomena or occurrences.
I recently watched a movie called Factory Girl, which rekindled an old interest in the roots of pop art and everything Warhol, so to speak. As a result I’ve been finding some startling similarities between Andy Warhol and some recent views on online vs. traditional print recruitment methods.
UK companies are leading the pack in employer brand awareness.
Posted by Roald Dickson on 28 Feb 2008 | Tagged as: Employer Branding, HR Strategy
Yesterday I was browsing the web, searching for recent articles relating to employer branding. I came across a highly informative survey, which highlights some very interesting statistics.
The International Workplace Survey from Robert Half had some very interesting reflections – for example:
• 68% of worldwide companies lack an employer brand strategy.
• 44% of UK companies see the importance of a brand strategy.
• Worldwide, the responsibility for building the employer brand must come from top management.
What is HR-SEO? - In laymen’s terms….
Posted by Roisin Venter on 27 Feb 2008 | Tagged as: Direct recruitment strategies, HR Strategy
Well, where to begin… I was asked this question by some friends, and when I started to explain what it is exactly that I do, I saw there eyes glaze over and a look of complete and utter confusion cross their faces. I was surprised, as the people I was with were well educated and had a good general knowledge of new and emerging marketing strategies.
I suspect it was the explanation I gave, as being in this particular field you learn to use terms that are industry related, but obviously not widely known. As this is an emerging market, these terms will not be recognised by the general population, so here is what I hope will be a good explanation of exactly what HR-SEO is.
Online Recruitment and HR SEO – it’s time to get real!
Posted by Joanne Brent on 12 Feb 2008 | Tagged as: Direct recruitment strategies, Employer Branding, HR Strategy
I’ve recently noticed just how generic most articles on recruiting online actually are. Most information portals on the web seem to feel that stating the obvious will suffice.
‘More than two thirds of recruiters are using the internet, its revolutionised global communication, lose the technology fear and jump right in – everyone’s doing it.’
As a rule I tend to not be impressed with such banter and figures. I along with most of my generation am fully aware that the internet is the main source of information and communication for most modern industries worldwide.
Mums using Google!
Posted by Ben Muir on 17 Jan 2008 | Tagged as: Direct recruitment strategies, Employer Branding, HR Strategy
This made me laugh, a lot!
At a recent online recruitment advertising event I was talking about Search Engine Employer Brand awareness. I mentioned how, if listed correctly, an employer can dramatically improve his or her direct recruitment strategy and produce high volumes of quality jobseekers applications.
When I finished it was Q&A time, however this time instead of asking questions straight off, the HR Director of UK Plc stood up and said that since last weekend he now understood why it was so important to list well in search engines. He said that when speaking to his Mum the previous week he had asked how she was getting on with the email account he had set up for her and she replied,