Direct recruitment strategies

Archived Posts from this Category

Ad spend in UK set to rise in 2010 due to web increasing market share

Posted by Joanne Brent on 15 Apr 2010 | Tagged as: Direct recruitment strategies, Employer Branding, Facts & Figures, Social Media

UK advertising spend in 2010 will rise by 2.8% by the end of the third quarter of this year, with online’s share growing 4.2 percentage points during 2009, according to new research. The modest rise comes despite nine consecutive quarters of year-on-year decline. According to new figures from the Advertising Association (AA) and Warc.

Social networking - still not embraced by majority of UK employers

Posted by Joanne Brent on 08 Apr 2010 | Tagged as: Direct recruitment strategies, Facts & Figures

Over three quarters (76%) of UK employers revealed that they do not currently have a formal policy regarding employee use of external social networks such as Twitter and LinkedIn, according to research released today by recruitment outsourcing specialists, Manpower.

By comparison, the independent research of over 2,100 UK employers reveals that one fifth of those surveyed (22%) said that they do have a policy in existence. Of those employers that do currently have a formal policy regarding employee use of external social networks over half said having such a policy in place helped avoid productivity loss (60%) and protected company reputation (55%). While 42% of employers believed that such a policy helped to protect intellectual property and propriety of information (42%) and a fifth (21%) claimed it helped recruitment efforts.

A how to on attracting quality candidates

Posted by Joanne Brent on 10 Feb 2010 | Tagged as: Direct recruitment strategies, Employer Branding, Social Media

You would think with today’s economy that all you would have to do to attract employees would be to stick a sign in the window of your business that said “Hiring” or place an advertisement in the local newspaper and then pick a new employee out of the hundreds that applied. However, as needs become increasingly more technical and specialised, jobs for businesses small and large are going unfilled – even with today’s surplus of available labor.

Improving recruitment strategies - your HR department will thank you!

Posted by Joanne Brent on 05 Nov 2009 | Tagged as: Direct recruitment strategies, HR Strategy

Job seekers fret about the cold black hole that swallows their applications and limits any communication from returning to them. But on the other side is a frenzied space of recruiters and human-resource departments racing at hyperspeed. There are just not enough hours in the day to respond to everyone. It’s just not practical. Plain and simple.

At a minimum, a job posting or listing should be getting anywhere from 100 applicants to over a thousand depending on what recruitment resources the company is using. Responding to each resume or CV would be a full-time job in itself and ultimately detracts from the goal of filling the position.

Avoid these branding mistakes!

Posted by Joanne Brent on 06 Oct 2009 | Tagged as: Direct recruitment strategies, Employer Branding, HR Strategy

Branding is all about consistency. If you are constantly changing your message, you’ll confuse your target market, and lose money while doing it. Now more so than ever in the recruitment sector it’s imperative that employers steer clear of the following brand sabotaging mistakes when managing their employer brands online and off!

1. Lack of a brand identity
Creating a brand involves analysing every aspect of your business and how it is experienced. Branding is driven by consumers, but is always started at the top of your company. You must know your brand inside and out and sell it with passion before you can expect anyone else to do it. Marketing legend, Jack Trout, in 1969, said what holds true today. “Consumers don’t stop to figure you out; they just keep going.” You must have a memorable and unmistakable brand identity that stops consumers in their tracks.

Skillect.com - 5 Time Management Tips for Jobseekers

Posted by Ben Muir on 19 Aug 2009 | Tagged as: Direct recruitment strategies, Employer Branding, Facts & Figures, HR Strategy, Social Media

Managing your time effectively can play a big role in your job search success. Developing good time management methods can be a big challenge for job seekers. When you lose your job, you suddenly lose a lot of the structure that was once a part of your day. It will be up to you to create that structure to ensure that you will reach your job search goals.

Tips on Time Management for Job Seekers

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